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Who is John LaPerch


Why John LaPerch?
web, social media, photography and video rock star

Photos | Writing | Videos | Websites | Leadership

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Who is John LaPerch


Why John LaPerch?
web, social media, photography and video rock star

Photos | Writing | Videos | Websites | Leadership

Who is John LaPerch

I always find it odd that I struggle somewhat telling the story of who I am and how I can benefit an organization when filling out an application or creating my resume.  Odd, because this is what I do so well for others..be it person, a business, or a school.

Maybe it's because my work is different from others.  I have a great knack for investing myself in the culture of a new job and learning what is important for the world to know about them and turning that into marketable material across multiple channels.  The good news?  I get old-fashioned, measurable results....whether it's an Adwords campaign, a microsite or any all social channels, I have a history of getting great results.

I love to show people how my passions can help them succeed online.

 
 

Photos


Photos


Photos....It's how to write a story without a pen.


 
 
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Writing


Writing
Connecting People to shared experiences.

Writing


Writing
Connecting People to shared experiences.




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Websites


My life is online

 

Websites


My life is online

 

I've been a part of or designed close to 1500 websites in my life...here are a few that are on my radar right now.

You have to pay the mortgage (I do work at a school after all) and this site has been doing that for me and my partner for 10+ years.  Not my prettiest site but we own the market for this product through excellent online marketing.


Truth be told I live to develop content.  This school offered me a great opportunity to develop unique content and tell a great story.


Still very proud of the work I did here.  Our design was the beginning of a trend as a few other schools outright copied the design (and in some schools even improved on it a bit, I'm talking to you Hathaway Brown).

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Videos


Videos

Videos


Videos

I've been in love with the video medium my whole life...working in the field for a long time but never really getting to create.  In the last few years I have been lucky to be able to create a number of video pieces that reminded me why I was in love.

The stories highlighted on this video grew from short essays that students wrote about pivotal moments that Salisbury helped them embrace. We are proud of the boys and their candor in sharing their stories on camera.  I helped produce this video and it was used extensively during the For The Boys campaign.

A very personal chapel talk I wrote detailing my journey that led me to Salisbury.

Chapel At Salisbury was an integral part of life on the Hilltop.  I made sure to capture it each time the boys gathered.

The normal school holiday video is usually nothing more than a bad music video.  My last year at Salisbury I tried to elevate the medium by giving it some real depth.  It seemed to have worked.

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Leadership


Leadership

Leadership


Leadership

People and projects...giving space and strategic guidance to allow professionals to flourish.

SIS integrations - led teams of individuals from multiple departments on major integration of student information systems on blackbaud, veracross and senior systems.

LMS rollout and training - led faculty on the adaptation and training of new Learning Management Systems on finalsite, veracross and senior systems platforms.

Campaign - ran the online portion of the annual February face off challenge, an annual fund challenge among peer schools.

Web management - provide strategic and day to day  project management for multiple schools as both an employee and consultant.