I wrote a great deal at Salisbury...from website content to social media. I loved that there were so many stories to tell. In my own life I love to write too, I tend toward the informal, but hopefully it comes across as engaging. My mom seemed to like it.
I came up with idea of honoring a student or students each week at school meeting. The result was a new tradition called "That's a Knight"
Here is the program description and a link to the page.
"In an effort to highlight students who exemplify the ideals of a Salisbury Knight, we have developed the "That's a Knight" Award. The program recognizes students who go above and beyond, who prove to have a strong moral compass, who give back to our community and who clearly display the qualities of a Salisbury Gentleman. Faculty and staff have the opportunity to nominate students who they feel deserve recognition for doing good on campus. Students can be nominated for any number of things, all surrounding the idea of giving back to our community. Each Wednesday at school meeting Mr. Chandler recognizes one of our students, inviting him to the top of the Senior Steps and will award him the "That’s a Knight" lapel pin in recognition of his selflessness and dedication to the Salisbury brotherhood."
Salisbury had a long tradition of teaching boys. I used this fact to develop a blog written by faculty and staff where they used their voices to write anecdotal pieces sharing their insights on teaching young men. The idea was to promote the fact that Salisbury considered itself an expert on how to reach boys and get the most out of them.
Sample of social media style.
For more social media posts...check out Salisbury School Facebook page any time from August 2011 - August 2014